Kelly Hobkirk design • creative director | designer | writer

Kelly Hobkirk is a creative director, graphic designer, and writer with strong results-focused marketing chops, based in the Pacific Northwest. He works with clients of all sizes, delivering uncommon creative and surprising outcomes.

  • Home
  • About
  • Portfolio
  • Logo Design
  • Brand Naming
  • Let’s Create Together

Turbo Truffle rebranding

Turbo Truffle is the original coffee chocolate: gourmet chocolate with 150mg caffeine and unique flavor profiles that make it stand well above all imitators. After 20 years, a rebranding including new logo, line extensions, naming, all new strategic color schemes, and new package design revitalized the brand at a key moment when new competitors were entering the market.

Role: Brand strategist, Art Director, Graphic Designer
#Graphic Design  #Logo Design  #Packaging Design   #logo design   #naming   #rebrand   #redesign   #Turbo Truffle  
Powered by Charmed A WordPress run site. Nice.
KNOCK 16 magazine design

KNOCK 16 magazine design

#icon design#literary magazine design#publication design
KNOCK 15 literary magazine design

KNOCK 15 literary magazine design

#custom type#illustration#literary magazine design
Tattoo Energy Chocolate logo design

Tattoo Energy Chocolate logo design

#logo design
Turbo Truffle Blender

Turbo Truffle Blender

#brand naming#package design
Pearl Django book design

Pearl Django book design

#art direction#music book design#pattern design#publication design
Townie Records logo

Townie Records logo

#music industry logo design
X-Drinx beverage packaging

X-Drinx beverage packaging

#beverage#CPG#label design#packaging
KNOCK Magazine logo design

KNOCK Magazine logo design

#custom type design#logo design
Pacific Abrasives logo design

Pacific Abrasives logo design

#logo design
Gypsy Picking book design

Gypsy Picking book design

#art direction#music book design#pattern design#publication design
Futurepast

Futurepast

#aviation safety management#environmental consulting#Futurepast#sustainability
Sukovaty logo design

Sukovaty logo design

#logo design
Verdev logo and identity

Verdev logo and identity

#building green#logo design#property development
Farmer’s Almanac book design

Farmer’s Almanac book design

#Chris Fink#Emergency Press#Farmer’s Almanac

Get in touch

Hire HobkirkClose