Turbo Truffle Blender
This package redesign included brand naming, design, and production of a new offering for the established Turbo Truffle brand. The old name used to be “Mixed Bag”, but citing the fact that a ‘mixed bag’ is usually not a desirable or good thing, I suggested a more fun and positive name, then designed box graphics that literally blended existing brand identity elements to create a new attention-grabbing package. The design was awarded accolades in multiple internationally published books by Rockport and Rotovision.